Nutripal is a healthy recipes application built for iOS users with a centralised website for registration and additional features. It’s brand purpose is enabling everyday people to find a healthy lifestyle balance. At the helm of that, is following balanced diet by providing them with a variety of simple to follow recipe options on a weekly basis.
A balance for a healthy lifestyle
Community is the reason why people inherently adopt a habit. Eating healthy needs to be a habit, just like maintaining regular activity, every day makes a difference and every new day requires a balanced meal to keep us all fuelled. With that in mind, we designed and developed an initiative application centred around the user insights we unearthed during the ideation process and built on community engagement.