Reebok x UFC
Huey Hutch was commissioned to create awareness of Reebok x UFC partnership in owned and customers´ Retail (brick and mortar) environment with best use of POS, and to inform consumers about UFC x Reebok and the respective products
Huey Hutch designed and developed display equipment developed for the rollout of the Reebok x UFC campaign.
The rollout included the launch zones pictured in flagship stores, primary window, highlight walls, cash desk wrap and flexible tools i.e. Gondola graphic.